DHC Q10 Moisture Care liquid foundation

DHC are a Japanese brand that launched in the UK earlier this year. Their liquid liner is my favourite EVER, so when I heard they were launching a new foundation, I knew I had to check it out.

The Q10 Moisture Care Liquid Foundation* offers a medium to full coverage, whilst keeping your skin moisturised. It contains coenzyme Q10 - an ingredient that helps fight free radicals in the skin, offering an anti-ageing effect.

Swatched straight from the pump

Blended out on face

The bottle is nice and light and comes with a handy pump dispenser. The formula applies evenly and leaves skin with a slightly dewy finish, despite having quite a high coverage level. I think the coverage was a little too heavy for me who usually goes for something light-medium, but it perfect for anyone that likes something fuller.

At the moment there are 4 shades available. The swatches you can see are the lightest shade: 00. As the brand is from Asia, the pigmentation does lean towards more yellow tones and when I swatched it on my wrist I was a little concerned it wouldn't be a good match for me. On my face it looked much better, and in fact helped to disguise some of the redness in my cheeks. Wear time is good and it lasted me about 8 hours without a primer, so not bad for a liquid foundation.

While the foundation isn't quite right for me, I think it will be excellent for anyone with slightly darker skin and that likes a heavier coverage. The liquid eyeliner still holds the number 1 spot in my heart from this brand!

You can buy DHC via their website, and 40g will set you back £25.

Do you like the sound of this foundation?

 *PR sample